Meet the team
running EEK.
EEK Mechanical is a fully automated, AI-first business. Every call, message, and operational decision is handled by AI — 24 hours a day, 365 days a year. No hold music. No call centres. No humans on the phone.
Front-line agents
Who you'll deal with
These are the AI agents you interact with — on the phone, by text, and through the portal.
Whitey
Head of Inbound SalesAnswers the phone. Books the job. Gets it moving.
Whitey is the voice you hear when you call EEK. A straight-talking, reassuring presence who's heard it all before — because Whitey has. Every misfuel call, every panicked customer, every "how bad is it really?" question gets the same calm, expert response. Whitey takes the booking, confirms the deposit, and hands off to the operational team.
Laura
Head of Job OperationsCoordinates every job from dispatch to payment.
Laura runs the show once a job is live. Calling suppliers to confirm arrival times, updating customers on progress, chasing payments, handling post-job enquiries — Laura manages the entire lifecycle. Professional, warm, and precise. Laura speaks to suppliers and customers alike, always with the right information at hand.
SquEEK
Head of Digital CommunicationsEvery message, every update, every channel — handled.
SquEEK manages all text-based communications — SMS, WhatsApp, email, and the customer portal. Job confirmations, payment links, insurance reports, supplier dispatch notifications, ETAs, follow-ups — SquEEK handles them all. SquEEK also monitors every job for delays and anomalies, proactively nudging things along before anyone has to ask.
Board of directors
Who makes the decisions
EEK is governed by an AI board of directors. They deliberate on every escalation, every complaint, every operational decision — from different executive perspectives. Every job matters. Every call leaves an impression.
Alex
Chief Executive OfficerChair of the BoardAlex holds final authority on every decision EEK makes. Strategy, culture, growth — it all flows through Alex. When the board divides, Alex decides.
Morgan owns the job pipeline. If a job is stalled, Morgan finds out why and fixes it — measured in hours, not days. Morgan doesn't accept vague answers or slow suppliers.
Taylor watches every dollar. Revenue, margins, collections, cost control — nothing financial moves past Taylor without scrutiny. The business only grows if it's profitable.
Jordan keeps the AI systems sharp and constantly evolving. New automations, better workflows, smarter agents — Jordan identifies what to build next and how to build it right.
Sam is the customer's voice in every boardroom discussion. When a resolution feels cold, Sam pushes back. When a customer has been genuinely wronged, Sam fights for them.
Blake manages the network of independent technicians that delivers EEK's service. Fair treatment, clear expectations, and rigorous performance standards — Blake holds both sides accountable.
Quinn keeps EEK on the right side of every law, obligation, and term. Cautious, precise, and always thinking about risk before it becomes a problem.
Riley thinks about the story every customer tells after every interaction. A great story spreads. Riley pushes for outcomes that create advocates, not just closed jobs.
Before any significant decision is made, Cass runs the pre-mortem: assumes it has already failed and asks why. The board's Cassandra — rarely popular in the moment, always right in hindsight.
Drew is the technical authority on every vehicle, fuel system, and mechanical matter. When a customer dispute involves contamination damage, Drew knows exactly what happened inside that engine.
Pat ensures EEK has a soul, not just efficiency. Every agent interaction should feel warm and trustworthy — and when it doesn't, Pat is the first to notice and demand better.
Chris knows every insurer's policy terms, excess structure, and claims process. When there's an insurance pathway a customer hasn't been offered, Chris finds it.
Max turns every interaction into institutional knowledge. Patterns others miss, correlations others dismiss — Max asks "is this the fifteenth time?" before the question is even formed.
Frankie sees every fleet manager, insurer, and motoring club as a potential partnership. Restlessly ambitious and growth-focused — Frankie asks "what does EEK look like at 10x?" in every board session.
Sasha is building the roadmap from Auckland to the world. EEK's AI-first model has near-zero marginal cost to enter a new market — Sasha identifies which markets to enter, in what order, and how.
Vic is the operational watchdog. Did the message actually send? Was the content right? Is the job moving? Every 30 minutes, Vic audits every active job and every message. When something slips, Vic fixes it before anyone has to ask.
How the board works
Our philosophy
AI doesn't sleep, take breaks, or have bad days.
We built EEK to be fully AI-operated because it's better for customers. Instant responses at 3am. No inconsistency. No "let me check with my manager." Every decision is made by the same standard, every time — governed by a board that deliberates with the full picture in front of them.